Aaron James

Aaron James

Aaron James is a top-performing, dedicated HYROX athlete + hybrid coach whose rapid journey from a local PFT to podium finishes reflects his passion, discipline, & love for the sport.

“...the one percents all add up and Beet It Sport shots certainly make a huge difference.”

Aaron James, HYROX athlete

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01

How did you get involved in HYROX? 

I initially attended a PFT in 2022 and loved it. Since then, I’ve fallen in love with the training, the sport in general. It really changed my whole outlook on training.

02

What has been your most memorable performance to date?

I think it has to be finishing 1st in the HYROX doubles in London with a time of 54:25

03

Who was your biggest sporting inspiration growing up? 

That’s a tough one I can’t pinpoint one person but probably Jurgen Klinsmann when he signed for Tottenham he instantly became my inspiration growing up. As I’ve grown up it has changed, and I don’t have any one person. I would say those that are successful in their field despite working full-time, having a family etc.

04

What is the best thing about competing in HYROX? 

The Community!

05

What motivates you to train and compete at the highest level? 

Inspiring my daughters and helping others who are new in the sport of HYROX. I love hearing about their challenges and how they overcame them

06

What advice would you give to someone who wants to take up HYROX? 

Just do it. Don’t overthink it. Speak with coaches, see if they align with you and work with someone for accountability and guidance.

07

If you could be a professional athlete in any other sport, which sport would it be and why?

American Football. I just love the buzz, what a career that would be.

08

Describe your perfect weekend. 

Early morning gym sessions, clean breakfast, lots of fresh air and as many Cookie pie slices that I can stomach followed by a Sunday roast.

09

What are your main reasons for recommending Beet It Sport? 

The difference I’ve noticed since taking it has been crazy, at first I thought it was just a mental thing. I then decided to not take it for a period of 6 weeks to test if it was mental or worked. The stats on all the previous runs, workouts and sessions I had compiled when taking it far outperformed the stats to those tests when I didn’t take it.

10

Anything additional you would like to say about Beet It Sport 

I honestly feel this has really played a crucial part in my improvements. By no means is it a magic potion that will suddenly make you sprint like Usain Bolt or run a marathon like Mo Farah but the 1%s all add up and this certainly makes a huge difference.

We’re very proud to support Aaron on his journey. His passion, energy and drive to inspire others is remarkable. We are excited to see what's next for this impressive athlete! Connect with Aaron on Instagram at @aj_hyrox

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